Dates
| every 14 days | Monday | 20:15 - 21:45 | 12.10.2026 - 29.01.2027 | W HS 4 | Beginn 1. Vorlesungswoche |
Curriculum context
Assessment
Form of assessment
Combined academic performance
Examiner
Elements of assessment:
Hausarbeit (50%)
Referat (50%)
Referat (50%)
Dates
Date of assessment:
Friday, 20.11.2026
Resit date: No resit date will be offered to this assessment, because it is didactically inseparably connected with one of the associated courses. A resit will only be possible, if the module is available again.
Resit date: No resit date will be offered to this assessment, because it is didactically inseparably connected with one of the associated courses. A resit will only be possible, if the module is available again.
Notices
Anzeige von Anmeldebeginn und -ende systembedingt. Selbständige Anmeldung nur zum Prüfungstermin und nicht zum Wiederholungstermin möglich.
Assessment
Form of assessment
Combined academic performance
Examiner
Elements of assessment:
Hausarbeit (50%)
Referat (50%)
Referat (50%)
Dates
Date of assessment:
Friday, 20.11.2026
Resit date: No resit date will be offered to this assessment, because it is didactically inseparably connected with one of the associated courses. A resit will only be possible, if the module is available again.
Resit date: No resit date will be offered to this assessment, because it is didactically inseparably connected with one of the associated courses. A resit will only be possible, if the module is available again.
Notices
Anzeige von Anmeldebeginn und -ende systembedingt. Selbständige Anmeldung nur zum Prüfungstermin und nicht zum Wiederholungstermin möglich.
Organizational information
Type of course
Seminar
planned way of execution
Full presence
Hours per week per semester
1
Registration process
centralized lottery procedure with participant limit
Maximum number of participants
40
Registration
Lottery procedure
centralized lottery procedure with participant limit
Time period
Registration does not begin until 02.10.2026 at 08:00. It ends on 12.10.2026 at 23:59.
Special features
The registration is restricted to the following fields or courses of study:
- Leuphana Bachelor / Minor Wirtschaftspsychologie (ab Studienbeginn WiSe 21/22) / alle Semester
- Leuphana Bachelor / Minor Wirtschaftspsychologie (nur Doppelstudierende mit Major Psychology und weiterem B.Sc.-Major; ab Studienbeginn WiSe 21/22) / alle Semester
- Leuphana Bachelor / Minor Wirtschaftspsychologie (bis Studienbeginn WiSe 20/21) / alle Semester
- Leuphana Bachelor / Minor Wirtschaftspsychologie (nur Doppelstudierende mit Major Psychology und weiterem B.Sc.-Major; bis Studienbeginn WiSe 20/21) / alle Semester
- Leuphana Bachelor / Minor Studium Individuale / alle Semester
- Leuphana Bachelor / Major Studium Individuale / alle Semester
Persons
Teaching staff
Content
Language of instruction
Deutsch
Native Title
Markt- und Konsumentenpsychologie II - Werbepsychologie
Tags
none
Evaluation
Evaluation
This course has not been registered for teaching evaluation yet.
Further information on teaching evaluation: https://www.leuphana.de/en/teaching/quality-management/evaluation/course-evaluation.html